China’s business environment is very unique and quite different from Western countries, but attractive and promising.

Marcia Lin, Associate, Lee & Lee Associates

Company Profile:
Company website www.lla.cc
Who are your clients? Our clients comprise foreign companies, joint ventures, wholly foreign owned enterprises, representative offices, and fast growing local private enterprises.
What is your mission? Providing high quality services in accounting, audit, tax, financial due diligence, M&A, and business establishment in China.
What problem do you resolve?
We give advice on any issues related to business in China. Lee & Lee Associates is a professional accounting and business consulting firm. Our professionals come from big 4 international accounting firms, multinational enterprises, fast growing small and medium sized firms, and tax authorities. All our partners are Chinese Certified Public Accountants (“CCPA”) with over 10 years of working experience. Apart from being CCPAs, some of us are also Chinese Certified Tax Accountants (“CCTA”), members of the Association of Chartered Certified Accountants, UK, (“ACCA”), Canada General Accountant (“CGA”), Certified Internal Auditor (“CIA”) or attorney at law, etc. Lee & Lee Associates is also a full member of Alliott Group.

What kind of problems between Western companies and Chinese manufacturers do you see?
How to find a Chinese supplier with relatively cheap cost and good quality; whether western companies would like to outsource large amount of business to Chinese suppliers or not.

What is necessary for TOP managers of western companies for start-up business with China?
Get to know China with the assistance of professional firms like Lee & Lee Associates

What kind of advice could you give to Western companies: how to effectively sell Chinese products?

Seek professional advices from professional service firms such as lawyers and China accountants; Purchase good quality products first; work with Chinese venders to help them improve qualities; provide technical support to Chinese venders.

Could you tell us a short interesting story from your experience, which shows difference of the Chinese and Western business culture?

In Western countries, contracts are normally negotiated and signed at the office. However, one of our clients from western country told me that he signed the contract just at the table of a dinner after drinking of a lot of liquor with his Chinese customers.

What would you like to tell to our audience?

Chinese business environment is very unique and quite different from Western countries. All the businessman from the western country coming to China needs to understand this environment before a successful goal is achieved. To get a good understanding, a good Chinese accountant with international experience is a must.

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